Job title: Brand Coordinator

Company: Al-Futtaim

Job description: Description

Brand Coordinator| Kate Spade | Dubai

Location: Dubai, AE

Company: Al Futtaim Private Company LLC

Job Requisition ID: [[75842]]

No two days are the same at Al-Futtaim, no matter what role you have. Our work is driven by the desire to make a difference and to have a meaningful impact with the goal of enriching everyday lives. Take our engaging and supportive work environment and couple it with a company culture that recognises and rewards quality performance, and what do you get? The chance to push the limits every single day.

As a humble family business that started on the banks of the Dubai Creek in the 1930s, Al-Futtaim has expanded to a presence in 31 countries, a portfolio of over 200 companies, and 42,000 employees. You’ll find us in industries ranging from automotive and retail, to finance and real estate, and connecting people with international names like Lexus, Ikea, Robinsons, and Adidas. Our team is proudly multicultural and multinational because that kind of diverse representation gives us the global mindset to grow and impact the people, markets, and trends around us.

Come join us to live well, work better, and be the best.


The Brand Coordinator executes and manages the activities of the brand, classification or key programs, depending on scope and complexity. To provide support in order to achieve company’s key objectives on sales, margins, stock levels and to assist the Brand Manager in ensuring that an effective plan is in place both in terms of service level and cost efficiencies in accordance to changing business circumstances.

KEY ROLE SPECIFIC ACCOUNTABILITIES: Specify the output required from the role. It is recommended to identify not more than 6-8 key tasks and their performance indicators. NB – Focus on outcomes not tasks.

Sales Performance Update

Update the Daily EOD for assigned Market

Regular Update Of Wtd, Mtd, Std And Ytd Store/Brand Performance

Monitors SAP and WINPOS sale accuracy and coordinates for a corrective solution if required

Weekly replenishment report of Non-Merchandise requirements of stores

Provide weekly bestseller and slow seller reports and category mix reports vs LY

Consolidate and verify defective products raised by stores and communicate to the Brand

Weekly sales report with pictures


Shipment coordination from the principal, SCM forwarder, and logistics

Article Creation in SAP, pricing in SAP, PO creation in SAP, STO creation in SAP & Monitoring of GRN POs

Coordination with Accounts for the payment process

PR and PO creation of Non-merchandise items in ARIBA

Maintaining tracker of PO, payments, and STO for stock allocations


Weekly Managers report

Stocks and Sale Analysis (WTD, MTD, STD, YTD)

Weekly Store Performance report

Brand Presentation preparation such as Trade presentation, STD presentation

Planning and Budget update and monitoring

Product performance analysis report and season product performance reports

Data capture consolidation on a monthly basis

Events monitoring performance

Concession reports such as sale and stock performance including promotion coordination

Marketing and promotion

Prepares Sell though reports for thorough understanding for brand strategy

Pricing Strategy implementation for BM, Planning and Managing Director’s approval

Price update and monitoring

Update on Markdown tool

Monitoring and Coordination with stores re stock take/Physical inventory requirements

Coordination of supplies allocation to stores

Adjustment of stock related discrepancies coordinated with P&C

Other tasks that may be assigned from time to time

Buy in the monitoring of new categories for the brand such as perfume and watches

Damages, Uniform and Marketing monitoring for all stores in assigned markets


Support store team to build a good relationship to work smoothly and efficiently. In addition, feedback from these visits to be shared to drive actions and improve the business

Continued communication and collaboration with all departments, from VM, to Planning and beyond, to better understand business requirements

Coordination with Brand principal for new requirements and current season update



Bachelor Degree or equivalent preferred

Minimum Experience and Knowledge:

3-5 years’ experience in a similar role

Job-Specific/Technical Skills required to complete the tasks:

Must be proactive, self-motivated, and career-focused

Good verbal & written communication skills in addition to strong MS Office skills

Multi-tasker at a deadline-driven environment

Knowledge of basic merchandising, planning, and the retail industry

Able to utilize a systematic approach to planning and prioritizing activities

We’re here to provide excellent service but a little help from you can ensure a five-star candidate experience from start to finish.

Before you click “apply”: Please read the job description carefully to ensure you can confidently demonstrate why this opportunity is right for you and take the time to put together a well-crafted and personalised CV to further boost your visibility. Our global Talent Acquisition team members are all assigned to specific businesses to ensure that we make the best matches between talent and opportunities. We not only consider the requisite compatibility of skills and behaviours, but also how candidates align with our Values of Respect, Integrity, Collaboration, and Excellence.

As part of our candidate experience promise, we also want to make ourselves available to you throughout the application process. We make every effort to review and respond to every application.

Expected salary:

Location: Dubai

Job date: Mon, 01 Feb 2021 06:22:08 GMT

Apply for the job now!

Job Overview

Sign in

Sign Up

Forgotten Password